Academy Sports + Outdoors opens new store in Atlanta, Georgia

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New location marks 20 years of Academye store in Georgia

Katy, Texas, August 23, 2022 /PRNewswire/ — Academy Sports + Outdoors (“Academy”) (Nasdaq: ASO), a leading retailer of outdoor sporting and leisure goods, is thrilled to announce the opening of its all-new Atlanta, Georgia shop. Located at 130 Perimeter Center West in Perimeter Square Mall, the 50,200 square foot store offers a large assortment of the best sporting and outdoor merchandise at Perimeter. The Academy will kick off the opening festivities with an inauguration ceremony on friday august 26. Customers can expect exclusive offers, freebies, a meeting with a former professional baseball player Pierre Moylan and former college and professional football player Aaron Murraycurrent professional basketball player Monique Billings and other fun activities.

The new store marks the 12e location across metro Atlanta and 20e through Georgia. Academy looks forward to continuing its expansion efforts beyond 2022, with the goal of opening 80 to 100 new stores over the next five years.

“Academy Sports + Outdoors is delighted to continue to serve the Atlanta, Georgia community and provide customers with the gear that makes fun easy and affordable,” said Sam Johnson, executive vice president of retail operations for Academy. “From Truist Park to Murphey Candler Park, Atlanta is a hub for outdoor living, active families, and home to sports enthusiasts. We look forward to providing convenient locations that offer top brands, value, and convenience. great customer service.”

Customers can expect to find everyday low prices on top brands such as Nike, adidas, Under Armour, Colombia, Coleman, The North Face and more. Academy also offers exceptional value and quality through its exclusive private brands such as Magellan Outdoors, Freely, ROW, BCG, H2O Xpress, Game Winner, O’Rageous and others.

The new location provides families with a fun destination to get ready for any big game, outdoor adventure, or a day on the pitch or in the field. Plus, the store serves as a place to create a backyard oasis with everything from patio sets, barbecue grills and outdoor games. Academy also offers free services such as grill and bike assembly, scope mounting, bore sighting, line/spool winding and propane exchange. Customers can also purchase hunting and fishing licenses.

For more information on opening offers and events, visit academy.com/perimeter or text PERIMETER on 22369. Customers are also encouraged to shop online at academy.com or via the Academy mobile application, to receive digital advertisements and offers, interact with the Academy’s social media accounts (@academy), sign up for email alerts, and stay tuned for information on upcoming opening events.

Those interested in careers at the Academy can visit careers.academy.com to apply for open positions.

About the Sports + Outdoors Academy

Academy is one of the leading sporting goods and outdoor leisure retailers in United States. Originally founded in 1938 as a family business in Texas, Academy now has 263 stores in 17 states. Academy’s mission is to provide “Fun for All” and Academy fulfills this mission with a localized merchandising strategy and a value proposition that connects strongly with a wide range of consumers. Academy’s product assortment focuses on core categories of outdoor apparel, apparel, sports & recreation, and footwear through leading national brands and a portfolio of private label brands. For more information, visit www.academy.com.

Forward-looking statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements are based on Academy’s current expectations and are not guarantees of future performance. Forward-looking statements are generally identified by or are associated with words such as “intends”, “will”, “plans”, “believes”, “expects”, “may” and/or the negatives or variations of these terms or similar terminology. Actual results may differ materially from these expectations due to changes in global, regional or local economic, business, competitive, business, regulatory and other factors, many of which are beyond Academy’s control. Important factors that could cause actual results to differ materially from those in the forward-looking statements are set forth in the Academy’s filings with the United States Securities and Exchange Commission (the “SEC”), including the Academy’s Annual Report on Form 10-K under the caption “Risk Factors,” as they may be updated from time to time in our periodic filings with the SEC. Any forward-looking statements contained in this press release speak only as of the date of publication. Academy undertakes no obligation to publicly update or revise any forward-looking statement, except as may be required by applicable securities laws.

SOURCE Sports + Outdoors Academy

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